Business2.0
Booz Allen is offering words of caution on crowdsourcing. It is a new thing, therefore relatively untested, and it certainly has its optimal applications and its limits – which probably haven’t been found yet. It’s just another tool available and should be subject to the same rigorous analysis before the company starts using it.
The Netflix Prize has been awarded and it’s a great example of crowdsourcing. But is such “open collaboration” a tool for every situation? How open do you really want to be? Some are looking at his and saying “hold your horses”. That’s always good advice in our book.
