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	<title>Buysiders.com &#187; decisionmaking</title>
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		<title>Reflections on decision making</title>
		<link>http://blog-en.investidorprofissional.com.br/2010/06/10/reflection-on-decision-making/</link>
		<comments>http://blog-en.investidorprofissional.com.br/2010/06/10/reflection-on-decision-making/#comments</comments>
		<pubDate>Thu, 10 Jun 2010 15:49:14 +0000</pubDate>
		<dc:creator>IP</dc:creator>
				<category><![CDATA[Corporate Strategy]]></category>
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		<guid isPermaLink="false">http://www.buysiders.com/?p=999</guid>
		<description><![CDATA[McKinsey Quarterly recently had a series on strategic decision making called "Seeing Through Biases in Strategic Decisions", of which we highlight two articles and link to one by Harvard Business Review. Taken together, it's great food for thought when you try to apply this line of thinking to investing and even marketing and advertising.]]></description>
			<content:encoded><![CDATA[<p><a title="McKinsey Quarterly's stories on Strategic Thinking" href="https://www.mckinseyquarterly.com/Strategy/Strategic_Thinking" target="_blank">McKinsey Quarterly</a> recently had a series on strategic decision making called &#8220;Seeing Through Biases in Strategic Decisions&#8221;, of which we highlight two articles and link to one by Harvard Business Review. Taken together, it&#8217;s great food for thought when you try to apply this line of thinking to strategic, investing and even marketing and advertising.<span id="more-999"></span></p>
<p>The first one is an interview with three executives with different backgrounds. <a title="3 execs on strategic decision making - McKinsey" href="https://www.mckinseyquarterly.com/How_we_do_it_Three_executives_reflect_on_strategic_decision_making_2541" target="_blank">The 3 points of view are worth reading</a>, but  especially the comment of Kleiner Perkin&#8217;s partner (smart investor and gives us one more tidbit about Intuit&#8217;s culture, which we find more interesting by  the day).</p>
<p>This other one on &#8220;<a title="Taking the bias out of meetings - McKinsey" href="https://www.mckinseyquarterly.com/Taking_the_bias_out_of_meetings_2561" target="_blank">taking the bias out of meetings</a>&#8221; is also  helpful (cites the previous one, a bit shallow in comparison with its straightforward/ &#8220;do&#8217;s and  don&#8217;ts&#8221; style, but still worth 3 minutes as stimulus).</p>
<p>Finally, this one called &#8220;<a title="My Eureka moment with strategy - HBR Blogs" href="http://blogs.hbr.org/martin/2010/05/the-day-i-discovered-the-most.html" target="_blank">My Eureka Moment With Strategy</a>&#8221; can be read from both the strategy and the  investment decision making standpoints. It reminds us of one of the key tenets of great advertising, which  is &#8220;protect the big ideas&#8221;. People&#8217;s experiences/shortcuts and the  limited attention span/ information overload sometimes makes them prone to  kill an idea by relying on prejudices/prejudgements.</p>
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		<title>When in a flood, seek safe ground</title>
		<link>http://blog-en.investidorprofissional.com.br/2010/01/08/when-in-a-flood-seek-safe-ground/</link>
		<comments>http://blog-en.investidorprofissional.com.br/2010/01/08/when-in-a-flood-seek-safe-ground/#comments</comments>
		<pubDate>Fri, 08 Jan 2010 16:49:26 +0000</pubDate>
		<dc:creator>IP</dc:creator>
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		<guid isPermaLink="false">http://www.buysiders.com/?p=603</guid>
		<description><![CDATA[Our thoughts go out to the families affected by floods everywhere, but this picture had us thinking about the book "Too Big To Fail". Unlike other books about the financial crisis that shook the world recently, Mr. Sorkin's book deals with the real-time, day-to-day background discussions and decision-making in the eye of the storm. And decisions made in times of turmoil can lead to less-than-ideal outcomes and a false sense of security.]]></description>
			<content:encoded><![CDATA[<p>Our thoughts go out to the families affected by floods everywhere, but this picture had us thinking about the book &#8220;<a title="Too Big To Fail at Amazon.com" href="http://www.amazon.com/Too-Big-Fail-Washington-System/dp/0670021253/ref=sr_1_1?ie=UTF8&amp;s=books&amp;qid=1262969456&amp;sr=8-1" target="_blank">Too Big To Fail</a>&#8221; by New York Times&#8217; columnist Andrew Ross Sorkin. Unlike other books that seek to explain the reasons and possible implications of the financial crisis that shook the world from 2007 to 2009, Mr. Sorkin&#8217;s book deals with the real-time, day-to-day background discussions and decision-making in the eye of the storm. While that leads to some &#8220;soap opera&#8221; moments, it&#8217;s always an useful reminder that decisions made in times of turmoil can lead to less-than-ideal outcomes and a false sense of security.<span id="more-603"></span></p>
<div id="attachment_604" class="wp-caption aligncenter" style="width: 522px"><a href="http://www.buysiders.com/wp-content/uploads/2010/01/Durante-enchente-procure-lugar-seguro.jpeg"><img class="size-full wp-image-604 " title="When in a flood, seek safe ground" src="http://www.buysiders.com/wp-content/uploads/2010/01/Durante-enchente-procure-lugar-seguro.jpeg" alt="" width="512" height="342" /></a><p class="wp-caption-text">(Photo REUTERS/Erik de Castro)</p></div>
<p>Another caption for this photo could be: &#8220;Risk management in a hurry&#8221;. Nothing substitutes for planning.</p>
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