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	<title>Buysiders.com &#187; NFLX</title>
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	<description>Investidor Profissional (IP)&#039;s blog: value investing across disciplines and around the globe</description>
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		<title>Quick notes</title>
		<link>http://blog-en.investidorprofissional.com.br/2011/12/09/quick-notes/</link>
		<comments>http://blog-en.investidorprofissional.com.br/2011/12/09/quick-notes/#comments</comments>
		<pubDate>Fri, 09 Dec 2011 03:00:03 +0000</pubDate>
		<dc:creator>IP</dc:creator>
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		<guid isPermaLink="false">http://blog-en.investidorprofissional.com.br/?p=2683</guid>
		<description><![CDATA[Two quick notes: we like reading and book lists, but this post by Farnam Street Blog is taking it into the obsession realm - unless one is really trying to build up his or hers anti-library. On Netflix: CEO Reed Hastings has some people confused with his comparisons of NFLX to Bank of America and the Oakland A's.]]></description>
			<content:encoded><![CDATA[<p>We like reading and book lists, as we&#8217;ve shown recently <a title="FUPs: reading lists and the speed of light - at Buysiders.com" href="http://blog-en.investidorprofissional.com.br/2011/11/24/follow-up-reading-lists-and-the-speed-of-light/" target="_blank">here</a> and <a title="Weekend reading - at Buysiders.com" href="http://blog-en.investidorprofissional.com.br/2011/11/07/weekend-reading/" target="_blank">here</a>. But <a title="The ultimate book-lovers list of lists - Farnam St." href="http://www.farnamstreetblog.com/2011/12/the-ultimate-book-lovers-list-of-lists/" target="_blank">this post by Farnam Street Blog</a> is taking it into the obsession realm &#8211; unless one is really trying to build up his or hers <a title="Great books and anti-libraries - at Buysiders.com" href="http://blog-en.investidorprofissional.com.br/2011/06/28/great-books-and-anti-libraries/" target="_blank">anti-library</a>.</p>
<p>On Netflix: CEO Reed Hastings has some people confused with<a title="Netlfix, BofA and Oakland A's - Mashable.com" href="http://mashable.com/2011/12/07/netflix-ceo-compares-bank-of-america/" target="_blank"> his comparisons of NFLX to Bank of America and the Oakland A&#8217;s</a>, the baseball team run by <a title="Moneyball revolution revisited - at Buysiders.com" href="http://blog-en.investidorprofissional.com.br/2011/10/20/moneyball-revolution-revisited/" target="_blank">Moneyball subject Billy Beane</a>.</p>
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		<title>Netflix, studios and Latin America</title>
		<link>http://blog-en.investidorprofissional.com.br/2011/05/10/netlix-studios-and-latin-america/</link>
		<comments>http://blog-en.investidorprofissional.com.br/2011/05/10/netlix-studios-and-latin-america/#comments</comments>
		<pubDate>Tue, 10 May 2011 13:55:58 +0000</pubDate>
		<dc:creator>IP</dc:creator>
				<category><![CDATA[Corporate Governance]]></category>
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		<guid isPermaLink="false">http://www.buysiders.com/?p=2105</guid>
		<description><![CDATA[Netflix is pushing into Latin America and the strategy is interesting: it's trying to acquire content such as soap operas to stream them into customers' homes. It's good to imagine the trade-off playing in the Media companies' strategy sessions - between the fear of cannibalizing sales and the need to partner with this strange ally now, while they're still offering decent terms. We're glad to sit on the sidelines.]]></description>
			<content:encoded><![CDATA[<p>Netflix is pushing into Latin America, say both the <a title="Netflix in LatAm - FT.com" href="http://www.ft.com/cms/s/0/aca4069c-79a6-11e0-86bd-00144feabdc0.html" target="_blank">Financial Times</a> and <a title="Netlix in LatAm - Bloomberg" href="http://www.bloomberg.com/news/2011-05-04/netflix-said-to-seek-latin-america-rights-to-shows-from-disney-paramount.html" target="_blank">Bloomberg</a>, and the strategy is interesting: it&#8217;s trying to acquire content such as the popular soap operas to stream them into customers&#8217; homes. It&#8217;s interesting to imagine the trade-off playing in the Media companies&#8217; strategy sessions: on the one hand, studios are scared by <a title="Plunge in DVD sales poses challenge for Hollywood - FT.com" href="http://www.ft.com/cms/s/0/672f0a84-74f7-11e0-a4b7-00144feabdc0.html" target="_blank">the not-so-slow death of DVD sales</a> and are perhaps <a title="Media companies change tune on Netflix - WSJ.com" href="http://online.wsj.com/article/SB10001424052748704681904576311242398530246.html" target="_blank">starting to see Netflix as an inevitable ally</a>. On the other hand, it&#8217;s also easy to imagine their reluctance to potentially cannibalize the Pay TV channel (pun not intended). We&#8217;re happy not to be in their shoes, but even happier that we don&#8217;t have to act when we don&#8217;t have conviction&#8230; More links on Netflix inside, including an interesting piece saying that part of Netflix&#8217;s success is due to its aggressive pay scheme.<span id="more-2105"></span></p>
<p>The New York Times had this piece on May 8th highlighting Netflix&#8217;s monthly stock option award schemes. Another bullish part in the same article is worth highlighting: <em>&#8220;A new adversary sounds intimidated. Charlie Ergen, whose Dish Network bought <a title="More articles about Blockbuster Inc." href="http://topics.nytimes.com/top/news/business/companies/blockbuster_inc/index.html?inline=nyt-org">Blockbuster</a> out of bankruptcy, says he does not plan to challenge Netflix on streaming because of its &#8216;insurmountable lead&#8217;.&#8221;</em></p>
<p>We&#8217;ve posted before on Netflix:</p>
<p><a title="Recommendation software in Brazil - at Buysiders.com" href="http://www.buysiders.com/2010/12/10/recommendation-software-in-brazil/" target="_blank">Recommendation software in Brazil</a> &#8211; Dec. 10th, 2010</p>
<p><a title="Two tidbits on Cisco - at Buysiders.com" href="http://www.buysiders.com/2010/11/04/two-tidbits-on-cisco/" target="_blank">Two tidbits on Cisco</a> &#8211; November 4th, 2010 &#8211; An article titled &#8220;Will Netflix destroy the Internet&#8221; has us thinking about the implications for Cisco, but it&#8217;s a nice reminder of the data-intensive aspect of Netflix.</p>
<p><a title="Creative destruction at Netflix - at Buysiders.com" href="http://www.buysiders.com/2010/08/13/two-small-updates/" target="_blank">Two small updates</a> &#8211; Aug. 13th, 2010 &#8211; The second update is about &#8220;creative destruction&#8221; at Netflix.</p>
<p><a title="Netflix doing the right things - at Buysiders.com" href="http://www.buysiders.com/2009/10/05/netflix-doing-the-right-things-at-the-right-time/" target="_blank">Netflix doing the right things at the right time</a> &#8211; Oct. 5th, 2009 &#8211; However, <a title="Quick update on Netflix - at Buysiders.com" href="http://www.buysiders.com/2010/03/15/quick-update-on-netflix/" target="_blank">as we&#8217;d post on March 15th 2010</a>, not always&#8230;</p>
<p><a title="Netflix's smart crowdsourcing initiative - at Buysiders.com" href="http://www.buysiders.com/2009/09/22/netflixs-smart-crowdsourcing-initiative/" target="_blank">Netflix&#8217;s smart crowdsourcing initiative</a> &#8211; Sept. 22nd, 2009 &#8211; The Netflix challenge was a pioneer crowdsourcing initiative that yielded success and quite a lot of &#8220;brand/business clout&#8221;.</p>
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		<title>The future of TV</title>
		<link>http://blog-en.investidorprofissional.com.br/2011/02/21/the-future-of-tv/</link>
		<comments>http://blog-en.investidorprofissional.com.br/2011/02/21/the-future-of-tv/#comments</comments>
		<pubDate>Mon, 21 Feb 2011 21:52:47 +0000</pubDate>
		<dc:creator>IP</dc:creator>
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		<guid isPermaLink="false">http://www.buysiders.com/?p=1828</guid>
		<description><![CDATA[While this is just part of the overall digital/ online content evolution, our subject today is TV. One story is a behind-the-scenes account of how Google TV came to be - and what's at stake if and when they get it right (or when somebody else does it). The other story shows the experiments that "old-media" TV companies are running to benefit from - or to try not to get overrun by - the effects of social media as it regards TV watching. There's a lot happening, and business models just aren't defined yet. As we've said in our Q4 2010 report, "Experimenting has a cost. Failing to experiment, ditto."]]></description>
			<content:encoded><![CDATA[<p>While this is just part of the overall digital/ online content evolution, our subject today is TV. The latest edition of the MIT Technology Review has a story called &#8220;<a title="Searching for the future of TV - MIT Tech Review" href="http://www.technologyreview.com/read_article.aspx?id=26930&amp;ch=computing&amp;a=f" target="_blank">Searching for the future of television</a>&#8220;, a behind-the-scenes account of how Google TV came to be &#8211; and what&#8217;s at stake if and when they get it right (or when somebody else does it). Coincidentally, we read a Sunday article in the NY Times called &#8220;<a title="TV industry experiments with social media - NYT" href="http://www.nytimes.com/2011/02/21/business/media/21watercooler.html" target="_blank">TV industry taps social media to keep viewers&#8217; attention</a>&#8221; that shows the experiments that &#8220;old-media&#8221; TV companies are running to benefit from &#8211; or to try not to get overrun by &#8211; the effects of social media as it regards TV watching. There&#8217;s a lot happening, and business models just aren&#8217;t defined yet. As we&#8217;ve said in our Q4 2010 report, <em>&#8220;Experimenting has a cost. Failing to experiment, ditto.&#8221;</em></p>
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		<title>Teaser for the Q3 2010 report</title>
		<link>http://blog-en.investidorprofissional.com.br/2010/10/11/teaser-for-the-q3-2010-report/</link>
		<comments>http://blog-en.investidorprofissional.com.br/2010/10/11/teaser-for-the-q3-2010-report/#comments</comments>
		<pubDate>Mon, 11 Oct 2010 21:12:56 +0000</pubDate>
		<dc:creator>IP</dc:creator>
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		<guid isPermaLink="false">http://www.buysiders.com/?p=1328</guid>
		<description><![CDATA[Our Q3 report is almost ready to go, and in it we will publish the first part of a text called "Castles of Sand, Walls of Concrete" - we've been working with this text's theme for a while. We were positively surprised by James Surowiecki in the New Yorker magazine (cover date October 18th 2010) with an article called "The Next Level" that has a lot to do with what we wrote.]]></description>
			<content:encoded><![CDATA[<p>Our Q3 report is almost ready to go, and in it we will publish the first part of a text called &#8220;Castles of Sand, Walls of Concrete&#8221; &#8211; we&#8217;ve been working with this text&#8217;s theme for a while. We were positively surprised by James Surowiecki in the New Yorker magazine (cover date October 18th 2010) with <a title="Surowiecki's take on the Maginot Line applied to Blockbuster's story" href="http://www.newyorker.com/talk/financial/2010/10/18/101018ta_talk_surowiecki?printable=true#ixzz124qYZ8cj" target="_blank">an article called &#8220;The Next Level&#8221;</a> that has a lot to do with what we wrote. Without giving too much away, here&#8217;s one sentence: <em>&#8220;Blockbuster treated its thousands of stores as if they were a protective  moat, when in fact they were the business equivalent of the Maginot  Line. The familiar sunk-cost fallacy made things worse. Myriad studies  have shown that, once decision-makers invest in a project, they’re  likely to keep doing so, because of the money already at stake. Rather  than dramatically shrinking both the size and the number of its stores,  Blockbuster just kept throwing good money after bad.&#8221;</em></p>
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		<title>Two small updates</title>
		<link>http://blog-en.investidorprofissional.com.br/2010/08/13/two-small-updates/</link>
		<comments>http://blog-en.investidorprofissional.com.br/2010/08/13/two-small-updates/#comments</comments>
		<pubDate>Fri, 13 Aug 2010 15:23:42 +0000</pubDate>
		<dc:creator>IP</dc:creator>
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		<guid isPermaLink="false">http://www.buysiders.com/?p=1173</guid>
		<description><![CDATA[The 1st one regards AB-InBev and the fact that it's still hard for "foreigners" to fully grasp it. Yesterday's LEX column on the company has flattering but less than enlightened comments and puts way too much weight on the P/E ratio. The 2nd one is about Netflix, and this NYT story sheds some (more) light on the company. It's about creative destruction stimulated by the company itself. It doesn't guarantee Netflix will win as the technology shifts continually challenge its business model, but it gives the company a fighting chance. Again, such a shifting business model is probably not the best playground for investors, but Netflix is still worth tracking for all the other reasons.]]></description>
			<content:encoded><![CDATA[<p>The first one regards AB-InBev and the fact that it&#8217;s still hard for &#8220;foreigners&#8221; to fully grasp it. <a title="FT's LEX on AB-InBev" href="http://www.ft.com/cms/s/3/76cc2352-a5ed-11df-9cb9-00144feabdc0.html" target="_blank">Yesterday&#8217;s LEX column on the company</a> has flattering but less than enlightened comments and puts way too much weight on the P/E ratio. <a title="Buysiders search for the ABI tag" href="http://www.buysiders.com/tag/abi/" target="_blank">Here&#8217;s a quick way to find ABI-related posts</a> on Buysiders.</p>
<p>The second one is about Netflix. <a title="Buysiders search for the NFLX tag" href="http://www.buysiders.com/tag/nflx/" target="_blank">A quick search on Buysiders</a> will yield a lot of material on the company, and <a title="Netflix: Always pushing beyond the envelope" href="http://www.nytimes.com/2010/08/08/business/08every.html" target="_blank">this story in the NY Times</a> sheds some (more) light on the company. It&#8217;s about creative destruction stimulated by the company itself. It  doesn&#8217;t guarantee Netflix will win as the technology shifts continually  challenge its business model, but it gives the company a fighting  chance. Again, such a shifting business model is probably not the best playground for investors, but Netflix is still worth tracking for all the other reasons.</p>
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		<title>Quick update on Netflix</title>
		<link>http://blog-en.investidorprofissional.com.br/2010/03/15/quick-update-on-netflix/</link>
		<comments>http://blog-en.investidorprofissional.com.br/2010/03/15/quick-update-on-netflix/#comments</comments>
		<pubDate>Mon, 15 Mar 2010 18:09:52 +0000</pubDate>
		<dc:creator>IP</dc:creator>
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		<guid isPermaLink="false">http://www.buysiders.com/?p=796</guid>
		<description><![CDATA[We've discussed crowdsourcing and Netflix more than once. That it works for some uses better than for others is pretty clear... But Netflix has apparently messed up the database used in the original contest and that allowed some contestants to identify the actual people behind the movie choices, despite the promise of privacy. Needless to say, the FCC wasn't too happy about it - and Netflix had to cancel its "Contest 2.0", at least for now. Doesn't mean that the tool doesn't work, it just means that you have to be careful using it.]]></description>
			<content:encoded><![CDATA[<p>We&#8217;ve discussed <a title="Crowdsourcing on Buysiders - DARPA experiment" href="http://www.buysiders.com/2009/12/06/follow-the-red-balloon/" target="_blank">crowdsourcing</a> and <a title="Netflix's then-smart crowdsourcing initiative" href="http://www.buysiders.com/2009/09/22/netflixs-smart-crowdsourcing-initiative/" target="_blank">Netflix</a> more <a title="Crowdsourcing revisited on Buysiders" href="http://www.buysiders.com/2009/11/18/crowdsourcing-revisited/" target="_blank">than once</a>. That it works for some uses better than for others is pretty clear&#8230; But Netflix has apparently <a title="Netflix's privacy snafu" href="http://www.nytimes.com/2010/03/13/technology/13netflix.html?emc=tnt&amp;tntemail0=y" target="_blank">messed up the database</a> used in the original contest and that allowed some contestants to identify the actual people behind the movie choices, despite the promise of privacy. Needless to say, the FCC wasn&#8217;t too happy about it and lawsuits ensued &#8211; and Netflix <a title="Contest 2.0 on hold" href="http://blog.netflix.com/2010/03/this-is-neil-hunt-chief-product-officer.html" target="_blank">had to cancel its &#8220;Contest 2.0&#8243;</a>, at least for now.</p>
<p>Doesn&#8217;t mean that the tool doesn&#8217;t work, it just means that you have to be careful using it. Talk about <a title="How to use a hammer" href="http://www.doityourself.com/video/How-to-Hammer-without-Hitting-your-Fingers-107567380" target="_blank">hitting your finger with a hammer</a>!</p>
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		<title>Netflix doing the right things at the right time</title>
		<link>http://blog-en.investidorprofissional.com.br/2009/10/05/netflix-doing-the-right-things-at-the-right-time/</link>
		<comments>http://blog-en.investidorprofissional.com.br/2009/10/05/netflix-doing-the-right-things-at-the-right-time/#comments</comments>
		<pubDate>Mon, 05 Oct 2009 21:26:54 +0000</pubDate>
		<dc:creator>Gustavo Ballvé</dc:creator>
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		<guid isPermaLink="false">http://www.buysiders.com/?p=472</guid>
		<description><![CDATA[Netflix is one of the most admirable cases around on corporate strategy AND execution. It shows how you can make billions out of simple things. That said, they have to kill a lion a year to stay ahead. Investment-wise, we never got to the point where we felt we knew enough to invest in them - and don't regret not doing it.]]></description>
			<content:encoded><![CDATA[<p>Netflix is <a title="Netflix on Wired" href="http://www.wired.com/techbiz/it/magazine/17-10/ff_netflix" target="_blank">one of the most admirable cases</a> around on corporate strategy AND execution. Their products are not exactly cutting edge, but their strategy, execution and specifically data use is out of this world. It shows how you can make billions out of simple things. That said, other than the data culture (a huge missed opportunity by Blockbuster in terms of the head start it could have had), they have to kill a lion a year to stay ahead. Investment-wise, we never got to the point where we felt we knew enough to invest in them &#8211; and don&#8217;t regret not doing it.</p>
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		<title>Netflix&#8217;s smart crowdsourcing initiative</title>
		<link>http://blog-en.investidorprofissional.com.br/2009/09/22/netflixs-smart-crowdsourcing-initiative/</link>
		<comments>http://blog-en.investidorprofissional.com.br/2009/09/22/netflixs-smart-crowdsourcing-initiative/#comments</comments>
		<pubDate>Tue, 22 Sep 2009 15:31:38 +0000</pubDate>
		<dc:creator>IP</dc:creator>
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		<guid isPermaLink="false">http://blog.invprof.com.br/?p=153</guid>
		<description><![CDATA[The Netflix Prize has been awarded and it's a great example of crowdsourcing. But is such "open collaboration" a tool for every situation? How open do you really want to be? Some are looking at his and saying "hold your horses". That's always good advice in our book.]]></description>
			<content:encoded><![CDATA[<p>Two years ago, Netflix wanted to improve its movie recommendation system and decided on an experiment: let people have a go at it. The rules and official proposal are <a title="Netflix contest rules" href="http://www.netflixprize.com//rules" target="_blank">here</a>, but the main idea was that if you could improve Netflix&#8217;s recommendations by 10%, you&#8217;d get a cool US$ 1mm. That contest <a title="Netflix Prize official announcement" href="http://www.netflixprize.com//community/viewtopic.php?id=1537" target="_blank">ended on July 27th, 2009</a> with huge success &#8211; not just for the winners, <a title="Netflix Prize benefits even some &quot;losers&quot; - NYT" href="http://www.nytimes.com/2009/09/22/technology/internet/22netflix.html" target="_blank">but for other contestants as well</a> who claim that the internal payoff of the learning efforts involved was already over the US$ 10mm figure. It&#8217;s a great example of crowdsourcing, and there are <a title="Crowdsourcing journalism at The Guardian" href="http://www.niemanlab.org/2009/06/four-crowdsourcing-lessons-from-the-guardians-spectacular-expenses-scandal-experiment/" target="_blank">other examples</a> of so-called &#8220;Open&#8221; business models (<a title="Innocentive website" href="http://www.innocentive.com/" target="_blank">Innocentive</a> jumps to mind).</p>
<p>But that&#8217;s not all that matters: is crowdsourcing then a substitute for companies&#8217; R&amp;D demands? Does it always work? How open do you really want to be? Some people <a title="The crowd is wise - when it's focused" href="http://www.nytimes.com/2009/07/19/technology/internet/19unboxed.html" target="_blank">are looking at it</a> and saying &#8220;hold your horses&#8221;. That&#8217;s always a good advice in our book.</p>
<p><span id="more-153"></span></p>
<p>As for Netflix, they&#8217;re happy enough to have a Netflix Prize 2 on the works. Very smart: it keeps the ball rolling and takes advantage of the community they built. The press coverage doesn&#8217;t hurt, either.</p>
<p>But there&#8217;s more. We&#8217;d argue that the benefits of the Netflix Prize in terms of research in statistics/ data mining/ etc. in large data sets may be felt for years. It&#8217;s interesting to consider this in terms of efficiency gains for many different types of companies. It&#8217;s something companies all around the world should be paying attention to.</p>
<p>Here&#8217;s a video interview with Reed Hastings, Netflix&#8217;s CEO, at the time of the award.</p>
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<p><strong><span style="text-decoration: underline;">Links:</span></strong></p>
<p><a title="Crowdsourcing on Wikipedia" href="http://en.wikipedia.org/wiki/Crowdsourcing" target="_blank">Crowdsourcing page on Wikipedia</a></p>
<p><a title="The Rise of Crowdsourcing" href="http://www.wired.com/wired/archive/14.06/crowds.html" target="_blank">Jeff Howe&#8217;s classic article on Wired</a>, his <a title="Jeff Howe's book at Amazon.com" href="http://www.amazon.com/Crowdsourcing-Power-Driving-Future-Business/dp/0307396215/ref=sr_1_1?ie=UTF8&amp;s=books&amp;qid=1248796206&amp;sr=8-1" target="_blank">book</a> and his <a title="Jeff Howe's blog" href="http://crowdsourcing.typepad.com/" target="_blank">blog</a></p>
<p><a title="Netflix Prize 2 - teaser" href="http://www.netflixprize.com//community/viewtopic.php?id=1520" target="_blank">The teaser for Netflix Prize 2</a></p>
<p><a title="Winning the Netflix Prize - NYT, Oct. '08" href="http://www.nytimes.com/2008/11/23/magazine/23Netflix-t.html?_r=1" target="_blank">Winning the Netflix Prize</a> &#8211; NY Times, October 2008 (huge article with <a title="Search Engineers video - NYT, Oct. '08" href="http://video.nytimes.com/video/2008/11/21/magazine/1194833560594/search-engineers.html" target="_blank">a video</a> that apparently can&#8217;t be embedded here).</p>
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